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Harriman House

A selection of the best finance, trading and investment eBooks

£10.00 /mo 317 eBooks View Collection
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Spark for the Fire How youthful thinking unlocks creativity

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RRP: £9.98 Our price: £8.50 save 15%
This is the most extraordinary time for people with a desire to make things

Spark for the Fire is for everyone who wants to excel. For the people who are passionate about what they want to do. For those whose imaginations demand to be put to use, in any discipline. it is for the youthful: in age, experience or attitude - and those who want to be - whether to kick-start a career or reignite an established one.

Now more than ever, youthful thinking can help spark the fire of creativity. This must-read book reveals how.

Featuring among others

- Nick Park
- Michael Wolff
- Lord David Puttnam
- Jean Oelwang
- Rory Sutherland
- Ajaz Ahmed
- Jamie Oliver
Collections: Harriman House
ISBN: 9780857193711
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Property tycoon A simple seven-step guide to becoming a property millionaire

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RRP: £10.99 Our price: £9.34 save 15%
Property Tycoon offers a complete and incredibly revealing guide to EVERY aspect of residential property investment: whether you're looking to just dip into buy-to-let or want to use property to build up a substantial and life-changing income.

Covering buying, managing, maintaining, financing and selling UK property, this book is written by someone who has made a success of buy-to-let investment for more than 20 years and through two booms and busts. Written in plain English, and filled with real-life case studies, it reveals the secrets of:

- the questions every successful property investor asks themselves before buying a property

- how to secure capital for your investment properties

- where to get tradesmen, agents, mentors and tenants you can rely on

- what it takes to manage and maintain different kinds of property portfolio and how to take your portfolio to the next level when the time is right

- when to buy and sell, and how to make sure you get your way in auctions and off-plan deals.

With housing in ever-increasing demand, and UK values showing an average rise in value of 9% a year for the last 60 years, today represents a great opportunity for anyone interested in entering the buy-to-let world. Property Tycoon is the friendliest and most up-to-date guide available.
Collections: Harriman House
ISBN: 9780857194084
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Trading with Ichimoku A practical guide to low-risk Ichimoku strategies

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Our price: £19.99
The English language edition of the successful French publication.

The Ichimoku Kinko Hyo trading indicator is an information-rich and extremely reliable tool that can be employed across all time frames. Once you have learned the subtleties of the method and understand its unique system of validating price movements, it will improve your trading.

Trading with Ichimoku is a practical handbook explaining the different elements of the Ichimoku system of chart reading, from the description of each of its five lines to their interpretation within a wider process of trading analysis.

You will rapidly conclude that even though there are only five lines to look at on Ichimoku charts, the information given is more than enough to achieve a detailed and broad view of market and what the price action reveals.

Part 1 is devoted to the theoretical description of the various components making up Ichimoku.
Part 2 explains how to trade with Ichimoku Kinko Hyo through several examples in various time frames.
Part 3 introduces trading methods that combine classical trading tools with Ichimoku Kinko Hyo.

Explanations and examples are illustrated throughout with detailed colour charts.

Whether you are a beginner or an accomplished trader, you should add a knowledge of Ichimoku to your armoury to improve your analysis and your results.


Reviews from French readers:

“I highly recommend this book for anyone who wants to learn to use Ichimoku.”

“Clear explanations and especially great tips on how to trade.”

“Very informative book with clear and precise examples.”

“Good balance between the theory, analysis and trading.”
Collections: Harriman House
ISBN: 9780857196163
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A Beginner’s Guide to Charting Financial Markets A practical introduction to technical analysis for investors

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Our price: £8.95
This book is about arming you with one simple tool that will enhance your investment decision-making process - the chart. It is not the Holy Grail and even if applied exactly as offered there is no guarantee that you will be successful. But owning a high quality hammer is no guarantee that the user will build a beautiful house. The hammer is a tool and in most cases the user will still need other tools - and knowledge - to build that house.

Despite its enormous and still growing popularity, technical market analysis still gets a bad rap. Purveyors of this art have been called tealeaf readers and many similar names, but that has nothing to do with what technical analysis is attempting to do. If we strip away all the fancy indicators and obtuse jargon, what is left are time-tested methods of finding investment opportunities and assessing their risk. There is no fortune telling here; only figuring out what we can do about the market. And what we do is the only part of the markets that we can control.

What this book will do is give you the basics needed to look at a chart and get a feel for what the market or individual stock is doing. It covers only the nuts and bolts of chart analysis, barely touching upon the next level concepts and definitely leaving the whiz-bang stuff well alone.

It should be stressed that this book will not replace your current methods of stock selection and investment strategies. What it can do, however, is add a new dimension to the analysis to confirm or refute what is already known. Basically, there is no need to give up other methods for selecting stocks although by the end of the book you may be drawn to further learning and eventually discover that charts can, indeed, be the primary, if not sole, investment decision-making tools.
ISBN: 9780857190529
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The Future is Small why AIM will be the world's best market beyond the credit boom

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RRP: £10.00 Our price: £8.50 save 15%
In a financial world dominated by gigantism, the beauty of smallness hasn't had much of a look in. Yet beyond the credit boom, globalisation has been found wanting, with growth hard to find. Could it be that small firms are set to be the stock market outperformers of the future?

This book confounds the current 'big is better' consensus, with Gervais Williams' extraordinary data showing why smallness offers an effective path for investors beyond the financial crisis.

But this book is about so much more than just the case for small being beautiful. It also explains why the unique characteristics of AIM - the UK market for smaller, growing companies - will be a place of extraordinary vitality in the coming years.
ISBN: 9780857194213

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Candlestick Charts An introduction to using candlestick charts

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RRP: £9.98 Our price: £5.99 save 40%
"Clive Lambert is one of the UK's leading experts in the use and application of Japanese candlestick chart analysis. I have known him for many years and have learnt to greatly respect his depth of knowledge and the objectiveness it brings to his market strategies."
- Adam Sorab, Chairman, Society of Technical Analysts (STA)

The aim of this book is to introduce candlestick analysis to anyone from an absolute beginner to an experienced market professional. The text is written to be simple enough for someone new to the topic, but should not exclude those with more experience. The author's aim is to change the simple viewing of a candlestick chart into a search for the answer to the perennial question: "Who's controlling the market; the Bulls or the Bears?"

Candlesticks are a fantastic way of getting a clear idea of market direction, and any changes that may be taking place in price trends. In this exciting new book, Clive Lambert walks you through what candlesticks are, the major patterns and importantly, the psychology behind them, using straightforward language that will appeal to all levels of ability. Having outlined the key patterns and described the real-life application of the techniques, he then ends the book with his 10 golden rules for trading with candlesticks.

This book is a no-nonsense guide to the methodology and practical usage of this ancient Japanese charting technique and essential reading for any trader, broker or market operative, regardless of their level of experience or the markets they are involved in.
ISBN: 9780857191052
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Mastering Hurst Cycle Analysis A modern treatment of Hurst's original system of financial market analysis

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Our price: £29.99
One of the best classical methods of technical analysis brought up to date

This book offers a modern treatment of Hurst's original system of market cycle analysis. It will teach you how to get to the point where you can isolate cycles in any freely-traded financial instrument and make an assessment of their likely future course.

Although Hurst's methodology can seem outwardly complex, the logic underpinning it is straightforward. With practice the skill needed to conduct a full cycle analysis quickly and effectively will become second nature. The rewards for becoming adept are high conviction trades, tight risk management and mastery of a largely non-correlated system of analysis.

In this extensive step-by-step guide you will find a full description of the principal tools and techniques taught by Hurst as well as over 120 colour charts, together with tables and diagrams. The Updata and TradeStation code for all of the indicators shown is also included.
ISBN: 9780857191984
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Small Business Tax Planning All you need to know from start-up to retirement

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Our price: £4.00
Effective planning of your tax affairs to help your business save money

Every profitable business in the UK has to pay tax, but some small businesses pay more tax than is necessary. This book examines the tax liabilities that the owners or managers of small businesses need to bear in mind and explains how to manage these tax requirements in the best possible way so as to avoid paying more tax than you have to.

Uniquely, this guide traces how tax should be dealt with throughout the life-cycle of a business, from start-up to the time it is sold, wound up, or passed on, so that whatever stage your business is at this book will be valuable for you.

Areas that are covered include:

- What business structure you should choose when starting out: self-employed sole trader, partnership or limited company.
- How to register your business and when to start paying tax.
- When tax inspections might arise and how to deal with them.
- How to manage business expenses effectively and make use of relevant tax benefits.
- How to withdraw from a business and pass it on, or how to go about selling it.

Guidance about tax is spread over many different locations; on the internet, in booklets provided by HMRC, and in magazines and annual publications. Russell Cockburn brings the information together in this simple and incisive summary enabling you to approach your tax affairs as efficiently as possible.
ISBN: 9780857192097
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Our price: £19.99
Traders have a tendency to over-complicate. Many search for the latest new indicator that will give them an edge, or a new trading strategy to deliver bigger wins. The message of The Trading Playbook is to forget all of this and concentrate on three solid foundations to improve your trading performance:

Simplicity - focus on price action alone.
Probabilities - take trades where the odds are in your favour.
Hard work and screen time - put in the effort to build up your trading experience.

Hard work and screen time is down to you, but The Trading Playbook will guide you towards simplifying your trading and thinking in terms of probabilities.

Michael Gouvalaris describes two straightforward trading plans that eschew complicated indicators and focus on probable outcomes. The first of these two plans - the day trading playbook - is based around ten different daily situations that can occur in the futures market. Between these ten daily setups, every single scenario is accounted for. You are shown how to determine what day type is in progress by studying that day's open and gap, and then high probability and low probability price action for each day type are given. Alongside the ten day types, the simple technical analysis tools of support and resistance and measuring market volatility are employed.

The second trading plan - the swing trading playbook - describes effective ways to identify the trend, how to find ideal spots to enter trades in the direction of the trend, and also how to identify signals that warn of potential trend failure or reversals. You will learn simple and highly effective tools for spotting high probability entries and exits for trades. Again, basic technical analysis tools are employed, including measured moves, box theory and A-B-C waves.

The key benefits of both playbooks are that they give you a well-defined plan to follow. This alleviates many of the big mistakes traders make, such as over-trading and cutting winners too early, or sitting in losing trades too long. If you are on the lookout for some trading ideas to simplify your analysis and refine your approach, The Playbook is for you.
ISBN: 9780857194763
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Our price: £20.00
It took the world's greatest investor, Warren Buffett, nearly four decades to make his first $100m. The Deals of Warren Buffett - Volume 1 charts the series of investments that made up that journey.

In revealing detail, and with a lucid descriptive style, experienced author and investor Glen Arnold explains Buffett's thinking behind these investment deals and shows how his cumulative returns compounded his wealth over time.

In this formative period, from 1941-78, Buffett developed and honed the investment philosophy that would lead him to become so successful as his career progressed. But it was not all plain sailing - Buffett made mistakes along the way - and Arnold shows how Buffett learned through success and failure how to select companies worth backing. Arnold also includes insightful 'learning points' at the end of each chapter, which reveal how investors can learn from the craft of Warren Buffett to improve their own investing.

Investments featured in this first volume include: GEICO, American Express, Disney, Berkshire Hathaway, See's Candies, and The Washington Post.

With stories and analysis drawn from decades of investing experience, join Glen Arnold and delve deeper in The Deals of Warren Buffett!
ISBN: 9780857196040

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The Harriman Stock Market Almanac 2018 A handbook of seasonality analysis and studies of market anomalies to give investors an edge throughout the year

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Our price: £19.99
The Almanac is an extremely valuable and unique reference work providing traders and investors with the strategies, methods and data to tackle the markets throughout the year. It is the one essential book for the serious trader or investor.

The Almanac consists of four main sections:

1. Calendar
The Calendar provides 12 two-page summary articles of the main features of each of the months of the year. This includes the historic average performance, the sectors and shares that tend to be strong or weak in the month, the month’s major anomalies and seasonality patterns, the significant dates coming up, and a chart of the average daily performance throughout the month.

2. Strategies
This section describes the major anomalies and seasonality effects in the UK market and how they can be exploited.

3. Analysis
In-depth analysis of the characteristics of the UK and international markets, to help give traders and investors an edge in the markets they are active in.

4. Reference
The Reference section includes background information about UK and international stock indices. Topics covered include basic facts about the market, trade codes, a timetable of the trading day, a timetable of company results announcements, and a look at the original constituents of the FT 30 of 1935 and the FTSE 100 of 1984.

www.stockmarketalmanac.co.uk
@UKAlmanac
ISBN: 9780857196064
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The Investment Trusts Handbook 2018 The latest thinking, opinion, research and information on investment trusts

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The Investment Trusts Handbook 2018 provides investors with the latest thinking, opinion, research and information on investment trusts - often referred to as the City's best-kept secret.

The Handbook includes contributions from key commentators, writers and leading industry experts, as well as important data for over 300 investment trusts and VCTs.

Edited by respected financial journalist Jonathan Davis, the Handbook delivers for investors both private and professional, and is an indispensable companion for anyone looking to invest in the investment trusts arena.
Collections: Harriman House
ISBN: 9780857196705
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Fast Track Entrepreneur Success leaves footprints

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Our price: £5.00
20 rules to start a successful business today

What do the pits of the Chicago and New York trading floors, Lehman Brothers, the Russian mob, addiction, alcoholism, starting businesses with nothing more than an idea, and Central and Eastern Europe all have in common?

They have all played a part in the remarkable life story of Paul Oberschneider. An extraordinary entrepreneur who has built a $200 million business from scratch... in a foreign country and market he had no experience of, and no connections in (he didn't even speak the language)... starting with just $400 in his pocket.

Paul's business success has included:
- Building 2 million square feet of shopping centre space
- Building 5 five-star boutique hotels in Estonia, Latvia, Lithuania, and Poland
- Building an agency business of 850 people across 6 countries with 35 offices
- Starting a mortgage company
- Growing a chain of healthy fast food restaurants in London from 4 to 19 in just 18 months
ISBN: 9780857196811
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Purchase Price

Our price: £20.00
It took the world's greatest investor, Warren Buffett, nearly four decades to make his first $100m. The Deals of Warren Buffett - Volume 1 charts the series of investments that made up that journey.

In revealing detail, and with a lucid descriptive style, experienced author and investor Glen Arnold explains Buffett's thinking behind these investment deals and shows how his cumulative returns compounded his wealth over time.

In this formative period, from 1941-78, Buffett developed and honed the investment philosophy that would lead him to become so successful as his career progressed. But it was not all plain sailing - Buffett made mistakes along the way - and Arnold shows how Buffett learned through success and failure how to select companies worth backing. Arnold also includes insightful 'learning points' at the end of each chapter, which reveal how investors can learn from the craft of Warren Buffett to improve their own investing.

Investments featured in this first volume include: GEICO, American Express, Disney, Berkshire Hathaway, See's Candies, and The Washington Post.

With stories and analysis drawn from decades of investing experience, join Glen Arnold and delve deeper in The Deals of Warren Buffett!
ISBN: 9780857196040
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The War Against Cash The plot to empty your wallet and own your financial future – and why you MUST fight it

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Our price: £6.00
We are constantly being told that we are on the cusp of a cashless society. The financial services industry would certainly like to see it that way. We are being enticed with contactless cards, mobile phone payment apps, and methods of bank transfer: all, apparently, for our convenience.

But as Ross Clark argues in this compelling new book, it is not in our interests to surrender the right to use cash. Commercial interests want us to pay electronically in order to collect valuable data on our spending habits, while governments would love us to move to cashless payments in order to control the economy in ways which suit them, not us.

If we choose to pay electronically, that is one thing, but we will regret it if we do not defend the right to pay with cash.
Collections: Harriman House
ISBN: 9780857196262

The Stock Market Collection

A selection of the best investing and trading titles from Harriman House.

£10.00 /mo 137 eBooks View Collection
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Red Joker Rules The 35 Rules of Gambling (That Investors Should Know)

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Our price: £1.00
"Gambling is investing, and investing is gambling," says the Red Joker.

Both situations begin with a common pool of money. The pool is distributed among those who have created it on the basis of a series of events that are partly controllable. Through a mixture of skills, self-control and sheer luck, some of those who have created it will receive more than others.

There is no inherent difference between sifting through a horse's prospects of winning a race and a company's prospects of returning regular profits. There is no inherent difference in deciding whether to raise the betting on a particular hand of cards and deciding whether a property is a good or bad buy.

But there is a world of difference between the pace of gambling and the pace of investing. A gambler faces as many investment situations in a week as an investor does in a lifetime. The rules are the same, but the gambler is in a situation where he can learn the rules very quickly.

This is a book of advice from the gambler to the investor - The Red Joker Rules.
ISBN: 9780857190178
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Effective Investing A simple way to build wealth by investing in funds

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RRP: £12.98 Our price: £15.59 save -20%
Investing can be a passport to a better life. But where should you invest your money?

Mark Dampier has been helping thousands of investors answer this question for over 30 years. In his first ever book he brings together everything he has learnt from grilling fund managers, weighing up investments and surviving through dramatic ups and downs. The result is the must-read insider’s guide for how to succeed as a DIY private investor.

As Mark explains, successful investing doesn’t have to be complicated or time-consuming. Armed with this book, you can find effective ways to make your money work for you, no matter how much or how little you start out with.

Writing in plain English and using real-life examples throughout, Mark reveals:

- the secrets of picking the best investment funds
- how he invests his own savings and pension fund
- starter portfolios for first-time investors
- the most common traps that investors fall into
- the trouble with buy-to-let and other popular alternatives.

With today’s powerful online platforms and generous tax incentives (also outlined in the book), the markets have never been more accessible. But success without a plan is far from guaranteed. Effective Investing is the guide you’ve been waiting for to make sure you get what you want from your investing.
ISBN: 9780857195111
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The Emerging Markets Handbook An analysis of the investment potential in 18 key emerging market economies

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RRP: £30.00 Our price: £18.00 save 40%
FINDING TOMORROW'S MARKETS FIRST

Tomorrow's booming economies are today's emerging markets. Overlooked by most investors, these markets offer serious opportunities for those prepared to move ahead of the crowd and take their investing off the beaten path.

If you're an investor unafraid of the unfamiliar and looking to carve out extraordinary opportunities in new markets, this book should be your starting point.

THE EMERGING MARKETS HANDBOOK provides investors with a highly detailed examination of 18 countries that could host the stock market stars of the future - from Chile and China to Thailand and Turkey.

At its heart is an analysis of the 18 economies' strength and potential for growth. This assessment is based on the ten crucial drivers of growth, including demographics, business conditions, capital markets and more. Following exhaustive research into the numbers behind each of these drivers, Pran Tiku is able to draw on a wealth of data from respected sources to form conclusions about the current position and future prospects of each market. He illustrates this data with explanatory charts and tables, allowing readers to trace recent trends and compare this to where the countries stand now.

Providing a groundbreaking ranking of all emerging markets, the author goes on to sort them into standouts, in-betweeners and strugglers. This means you can truly see which markets offer the most commanding opportunities, which have room for development and which currently present a poorer investment case.

Finally, the HANDBOOK concludes with a look at investment vehicles that can be used to access emerging market investments and a survey of the industries and companies that are likely to be the primary players within these 18 economies in the future.

THE EMERGING MARKETS HANDBOOK is your indispensable guide to finding the future's hottest markets. No investor can afford to be left behind.
ISBN: 9780857194145
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Predatory Trading And Crowded Exits New thinking on market volatility

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Our price: £24.98
In this book, James Clunie looks at a series of market phenomena that involve security prices moving temporarily away from their 'fair value', creating opportunities for traders to profit (and the risk of losses for the unaware).

These phenomena have only recently begun to be well understood and key among them are those known as 'predatory trading' and 'crowded exits'. The author examines these on three levels. Firstly, he describes the basic principles and theory behind each phenomenon, to build a solid framework for the way a trader should think about these situations. Secondly, he examines the accumulated empirical evidence of these situations. This gives an idea of what generally happens in these situations, and what the profit opportunity and the risks might be like. Finally, the author considers a number of individual cases to illustrate what can happen to traders in practice. Often, these will be special situations or extreme events from history, but always cases from which the trader can learn.

By understanding these phenomena thoroughly in this way, a trader can gain an edge over others in the market. In the first instance by avoiding becoming the victim of the phenomena and secondly by using detailed knowledge of these situations to (legally and ethically) profit from the events.

This book is for traders looking to gain an edge through a superior understanding of how markets work, both in theory and in practice. It will also be of interest to longer-horizon investors who are seeking to avoid timing errors, and to risk managers wanting to understand better the subtleties of risk beyond traditional risk statistics.
ISBN: 9780857191519
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Initial Public Offerings The mechanics and performance of IPOs

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Our price: £10.00
An initial public offering (IPO) - the occasion when a firm's shares are issued to the public for the first time - is one of the most exciting events in the life of a company, providing new opportunities for the business, its managers and for investors. IPOs thus attract a lot of attention from stock market researchers, academics and investors seeking to understand more about how they work and how the shares of IPO companies perform once they are listed.

In this new book, Arif Khurshed delves into the history of IPOs on the London Stock Exchange, explains the mechanics of how IPOs are arranged and how they are priced, and provides an analysis - with detailed but lucid reference to past academic studies - of how the shares of IPO companies perform in the short and long term.

The book provides valuable insight into many fundamental IPO matters, including:
- the different methods of flotation that are used,
- the alternative ways in which IPO shares are priced,
- how common it is for IPO shares to over or underperform,
- the survival of IPO firms once they are listed.

There are also detailed case studies of a number of high-profile IPOs, including those of Google, Visa and MoneySupermarket.

If you are an academic, finance professional or serious investor looking to broaden your knowledge of stock market flotations then you will find Initial Public Offerings to be an indispensable guide.
ISBN: 9780857191373

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Take a bite out of the markets with the Naked Trader!

This book is for anyone who really wants to consistently make money trading shares.

Trading and investing can be tough – most fail. The human mind is to blame. It’s prone to emotion, cluttered with distractions like Twitter and social media, easily trapped by scams. But it’s possible to make money in the markets – and to do so reliably.

Robbie Burns, aka The Naked Trader, has been trading successfully from his home for 15 years – making over £2m tax-free (while eating a lot of toast and watching Game of Thrones). He’s also met and helped thousands of fellow traders at his seminars, seen every possible trading meltdown, and knows exactly what can go wrong – but also how to put it right.

In Trade Like a Shark, Robbie uses his unique firsthand experience and the real-life stories traders have shared with him to expose exactly how the human mind can play havoc with your trading. At the same time he reveals his tried-and-tested methods for overcoming it, showing how to be a shark, gobbling up money from the 'fish' who are full of fear, greed and other emotions. (And also why modelling yourself on Mr Spock can work wonders.)

If you’ve run into problems trading in the stock market – or just want to reinforce good habits – there is no better or wittier guide to the pitfalls that are out there, and some surprisingly effective ways to overcome them. It's a must-read book on trading psychology – without the jargon. Read it and take your trading to the next level now!
ISBN: v000000000224
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Our price: £150.00
3 new, exclusive strategies from a master spread bettor

Take your spread betting to the next level with these proven, documented exclusive strategies - right out of the box.

Spread betting expert and bestselling author Malcolm Pryor takes viewers through every stage of successfully setting up and executing three brand new spread betting strategies. Each with a thoroughly demonstrated edge, they work on all time frames and are suitable for traders of all levels of experience. You can use them to start banking profits right away.

A one-on-one course of unbeatable depth

A two-hour video course with accompanying workbook, this is the most comprehensive one-on-one spread betting training course available. Pryor unveils the details of three strategies, both trend-following and counter-trend, with a blend of in-chart demonstration and to-camera presentation.

Featuring more than 20 video modules, including - alongside the detailed explanation of the three strategies - a refresher on key trading concepts, plus advanced insights on adapting and constructing your own strategies.
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ISBN: v000000000198
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In this video course spread betting expert and bestselling author Malcolm Pryor exclusively reveals some of his highly successful trading strategies.

The focus of the two hour video course is on short term trading using spread bets. Short term in this case defined as trades lasting just a few days.

The video course consists of sixteen video modules, with each group of modules introduced via a short presentation to camera.

The first group of modules set out the specific trading principles underlying the video course under the headings of getting started, styles and timeframes, getting an edge, technical analysis tools, and pullback philosophy.

In the second and third groups of modules, two trading strategies are introduced, TDS and T+DS. Each group of modules includes the philosophy behind the strategy, entry, exit and bet size rules, worked examples of the strategy in action, summary statistics of how the strategy performed in three samples, practical issues which arise when trading the strategy and suggestions on learning how to trade it.

The final modules offer further practical thoughts on trading the strategies and on implementing the principles of the video course.

This is a must for traders looking to develop their trading and take their spread betting to another level.
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ISBN: v000000000197
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ISBN: v000000000221
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ISBN: v000000000220

Business and Entrepreneurship

Brilliant eBooks for entrepreneurs, start-ups and small businesses

£5.99 /mo 70 eBooks View Collection
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The StartUp Kit Everything you need to start a small business

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RRP: £10.00 Our price: £8.50 save 15%
The StartUp Kit contains everything you need to start and run your own business!

This book is a friendly guide covering all aspects of starting up - from developing a business idea and setting up a company to marketing your new business, getting that first sale and making the most of the latest tech developments.

Full of great advice from start-up expert Emma Jones, it's packed with case studies of people who've successfully started their own businesses. It also comes with great offers from some of the leading brands for small business.
ISBN: 9781908003744
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150 Ultimate Business Secrets From beer and chocolate to lingerie – exclusive tips for success from Britain's elite entrepreneurs

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'150 Ultimate Business Secrets' is a distillation of the experience and wisdom of successful businesspeople into a concise, easy-to-follow set of rules that makes it easy for you to access top tips and insider secrets that lead the way toward business success.

Britain's elite entrepreneurs reveal how they started, what helped them develop while others failed and, hard work aside, what special thing or things made their creation transform from a hopeful, tentative start-up into a flourishing and admired business. There is plenty of practical business advice that you can put into action to get your business moving.

Rules are included on the following topics: starting a business, customers and competitors, family business, luck, leadership... And lots more!

Pick up '150 Ultimate Business Secrets' now and take the first step to putting your business on the road to success.
ISBN: 9780857193223
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The Small Business Guide to PR Plan and execute your first PR campaign in just 10 hours

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Put your lunch hour to use and learn how to create, manage and execute your own bespoke PR campaign in just ten days.

- Get to grips with what makes a good story, learn how to contact journalists and build working relationships that get stronger with each new story.

- Discover how to craft a press release, how to weave in your key messages and how to ensure that what you are doing with your PR is contributing to your overall marketing strategy.

- Unlock the secrets of the professionals by spending a day in both camps - the journalist and the PR consultant.

- Find out what it takes to give your story the edge above the hundreds of others competing for attention.

- Listen in on a PR consultant's meeting with a key client so that you can understand the processes that are put in place and the strategies that are debated between client and consultant to ensure that every opportunity is flushed out, examined and maximised.

- Hear case studies from small businesses that share the highs and lows of their own public relations campaigns so that you do not make the same mistakes.

Let the author, who has over a decade of experience in running PR campaigns for everyone from multinational PLCs to not for profit organisations and start-up businesses, guide you through the same process that he uses to create professional and hugely effective PR campaigns.

Learn how to create a PR campaign that delivers measurable, strategic results for your business and that allows you to refine and improve it every time you return to it.

Create a PR strategy that evolves with your business and fits in with the way you work. Learn how to delegate tasks to individuals within your own team and what to outsource to the professionals.

Discover how to get your story to stand out from the crowd through the use of clever photography - begin to 'think in pictures' as you learn how to become an asset to your target media.

Set measurable goals and begin to evaluate the success of your campaign right from the beginning, arming yourself with information on what works or your business and what approach works best for you as the new head of PR in your business.

Have fun! PR offers a huge variety of ways for you to communicate with your target audience.

Discover inspirational ideas that will have you raring to go with your own PR campaign and all in the space of ten hours.
ISBN: 9781908003331
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Our price: £45.00
Research shows the majority of small businesses fail in their early years due to poor financial management, turning the dreams of many business owners and novice entrepreneurs into nightmares. This book serves as a guide to prevent these financial disasters. In an applicable fashion, Karadag explains how financial management in an enterprise can be conducted strategically to attain significant improvement in business performance.

Karadag takes the basic strategic management model of environmental scanning-planning-implementing-feedback as a framework, and approaches the core financial practices and instruments as elements of strategic financial management, which any small or medium sized enterprise can use as tools for sustainable organizational performance and growth.

With its unique strategic outlook, this text is a vital reference for nonfinancier small or medium sized enterprise owners and individuals who aim to successfully establish and run their own businesses.
ISBN: 9781785607745
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Our price: £24.98
ISBN: 9781785602061

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Master Investor Magazine Issue 18 - September 2016

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ISBN: v000000000376
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RRP: £2.99 Our price: FREE
Are you happy with the way you work? Are you engaged, energised in the office? Or do you sometimes feel that your days are dominated by process and technology?

Reimagining business is about waking up to a new environment, based on collaborative and flexible working, on technology that, used correctly, liberates rather than constrains. The future of work must be based on being open, on focusing on results, not process and on empowerment, not hierarchy.

Dave Coplin, Chief Envisioning Officer at Microsoft UK, has been immersed in the technologies that are making waves in the workplace. This is his call to reimagine business.

#bizreimagined
ISBN: 9780857193322
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The Event Professional's Handbook The secrets of successful events

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THE EVENT PROFESSIONAL'S HANDBOOK aims to inspire, encourage and guide anyone working in - or thinking about working in - the events industry. Its contributors represent some of the most interesting thinkers and practitioners in the industry today.

But the handbook is not a 'how to' or an instruction manual. It's more like a smorgasbord of event professionals’ thoughts and ideas, designed to whet the appetite, provide a moment of insight or a way of navigating a challenge in a new way.
ISBN: 9780857195623
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Extraordinary Popular Delusions and The Madness of Crowds (Abridged edition) The Financial Manias Edition: John Law's Mississipi Scheme, the South Sea Bubble, and Tulipomania

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RRP: £2.20 Our price: £1.87 save 15%
First published in 1841, Extraordinary Popular Delusions and the Madness of Crowds is often cited as the best book ever written about market psychology. This Harriman House edition includes Charles Mackay's account of the three infamous financial manias - John Law's Mississipi Scheme, the South Sea Bubble, and Tulipomania.

Between the three of them, these historic episodes confirm that greed and fear have always been the driving forces of financial markets, and, furthermore, that being sensible and clever is no defence against the mesmeric allure of a popular craze with the wind behind it.

In writing the history of the great financial manias, Charles Mackay proved himself a master chronicler of social as well as financial history. Blessed with a cast of characters that covered all the vices, gifted a passage of events which was inevitably heading for disaster, and with the benefit of hindsight, he produced a record that is at once a riveting thriller and absorbing historical document. A century and a half later, it is as vibrant and lurid as the day it was written.

For modern-day investors, still reeling from the dotcom crash, the moral of the popular manias scarcely needs spelling out. When the next stock market bubble comes along, as it surely will, you are advised to recall the plight of some of the unfortunates on these pages, and avoid getting dragged under the wheels of the careering bandwagon yourself.
ISBN: 9780857191076
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Master Investor Magazine Issue 19 - October 2016

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ISBN: v000000000377